What is Social Media Management?

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Social Media Management is the process used to create a “persona” for a business that is consistent across all platforms. Management of business social media pages is achieved through:

  • The crafting of a Social Media Strategy & Plan
  • Creating content according to the strategy with specific objectives in mind.
  • Publishing the content in a clear consistent manner.
  • Monitoring engagement with content and coordinating responses.
  • Creating Analytic Reports to help guide decision making and making changes as trends change.

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